Privacy Policy

Last Updated: January 2026

This Privacy Policy explains how yougovarchive.com ("we," "us," "our," or "Company") collects, uses, and protects your information. By accessing our website, you agree to this Privacy Policy. If you do not agree, please do not use our site.

Information We Collect

We collect the following types of information:

• Personal Information: Name, email address, and contact details you voluntarily provide when contacting us or subscribing to our services.
• Technical Data: IP address, browser type, device information, and operating system.
• Usage Data: Pages visited, time spent on site, clickthrough data, and navigation patterns.
• Cookies: We use cookies and similar tracking technologies to enhance your experience and gather analytics.

How We Use Information

We use collected information for the following purposes:

• Affiliate tracking and commission attribution for casino partner referrals
• Analytics and performance measurement to understand user behaviour
• Site improvement and optimisation of content and functionality
• Responding to your inquiries and providing customer support
• Compliance with legal and regulatory obligations

Cookie Policy

We use the following types of cookies:

• Essential Cookies: Required for site functionality and security.
• Analytics Cookies: Track user behaviour and site performance (Google Analytics).
• Affiliate Tracking Cookies: Monitor referrals and commissions from casino partners.
• Marketing Cookies: Enable targeted advertising and retargeting campaigns.

You can opt out of non-essential cookies by managing your cookie preferences in your browser settings or via our cookie consent banner. Please note that disabling certain cookies may affect site functionality.

Third-Party Links

Our website contains links to external casino websites and affiliate partners. We are not responsible for the privacy practices, policies, or content of these third-party sites. Each casino operator maintains its own privacy policy and terms of service. We recommend reviewing their policies before providing personal information or registering accounts. Your use of third-party sites is at your own risk.

Your Rights

Under the UK General Data Protection Regulation (GDPR) and Data Protection Act 2018, you have the following rights:

• Right of Access: Request a copy of personal data we hold about you.
• Right to Rectification: Correct inaccurate or incomplete information.
• Right to Erasure: Request deletion of your data (subject to legal obligations).
• Right to Restrict Processing: Limit how we use your information.
• Right to Data Portability: Receive your data in a portable format.
• Right to Object: Object to processing for marketing and profiling purposes.
• Right to Withdraw Consent: Withdraw consent for processing at any time.

To exercise these rights, contact us using the details provided below.

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy. Generally:

• Personal contact information is retained for up to 3 years or until you request deletion.
• Analytics data is retained for 12 months.
• Affiliate tracking data is retained in accordance with commission settlement requirements (typically 90 days to 12 months).
• We retain data longer if required by law or to resolve disputes.

Contact Us

For privacy inquiries, data access requests, or to exercise your rights, please contact:

Email: privacy@yougovarchive.com

We will respond to your request within 30 days in accordance with GDPR requirements. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO).

This Privacy Policy may be updated periodically. We will notify you of material changes by updating the "Last Updated" date above.